Sunday, April 30, 2017

Rooh Afza Breaks the Monotony In The Category With New TVC


Gone are the days when hardcore selling was the thing. Now in order to sell your product to the consumers, you need to connect with them. There was a time when all syrup companies used to do in their advertisements was showing the colored juices being consumed by a group of people while having a good time. That’s it. Probably this is the reason we never saw competition aka Brand Wars in this category because everyone was enjoying their own space.

Saturday, April 15, 2017

Satisfy your Asian Food Cravings with Deshire

If there were a human version of cravings, it would look exactly like me. Yeah, I crave GOOD food and that too at awkward timings. Thankfully, this time around, I wanted to have some amazing food in the evening. Informed my sister of my ‘habit’ and she decided to be my partner in the crime. Then came the most difficult question, what to try? But I had done my homework this time asI recently came to know that a new place has opened in K-Town and they are serving amazingness. So, it was my turn to try it. 

Thursday, April 6, 2017

Chalay Thay Saath With WingItt!

I rarely show up at meet and greet sessions with the cast of a certain movie. However, when I stumbled upon this invitation to have a live discussion with Chalay Thay Saath cast, I couldn’t resist (thanks to the cutest attraction, Syra Shahroz). So, when your girl crush is coming to an event, kon gunahgaar event miss karnay ka sochay ga? :p 


Wednesday, April 5, 2017

7th ASSITEJ Asia Meet & Tamasha Festival

Press Release:



Announcing the 7th ASSITEJ Asia Meet and first ever performing arts festival “TAMASHA” for young audiences from 7th to 9th April, 2017 –Alhamra Arts Council, Lahore, Pakistan