Gone are the days when hardcore selling was the thing. Now in order to sell your product to the consumers, you need to connect with them. There was a time when all syrup companies used to do in their advertisements was showing the colored juices being consumed by a group of people while having a good time. That’s it. Probably this is the reason we never saw competition aka Brand Wars in this category because everyone was enjoying their own space.
Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts
Sunday, April 30, 2017
Rooh Afza Breaks the Monotony In The Category With New TVC
Gone are the days when hardcore selling was the thing. Now in order to sell your product to the consumers, you need to connect with them. There was a time when all syrup companies used to do in their advertisements was showing the colored juices being consumed by a group of people while having a good time. That’s it. Probably this is the reason we never saw competition aka Brand Wars in this category because everyone was enjoying their own space.
Tuesday, November 15, 2016
Tuesday, August 16, 2016
Say No To Dowry, Bring Innovation in Relationships!
“Woman commits suicide with 2 children over dowry”
“Woman ends her life for not bringing enough dowry”
“Woman burnt for not asking dowry from her parents”
These are just few of many headlines from newspapers that popped
up when I entered the word “Dowry” on Google. Needless, to say many of such
cases go unreported because a bride’s parents are too ‘poor’ or ‘powerless’ to
even get justice.
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